Top 100 DJs / 95. Robbie Rivera

95. Robbie Rivera
Best known for: Sublime productions and hedonistic DJ sets.
Gig of 2009: Electric Zoo, New York in August - the tent was half-full when I got there. By the end, people were jumping onstage!
Tune of 2009: Luke Chable 'Lime' (Neon Records)
Breakthrough DJ/Producer of 2009: Dero from Argentina.
The track that changed your life: My own 'Funk-A-Tron' on Subliminal. Because many other producers copied it, and became successful - they all know who they are!
Most underrated DJ: Myself. I'm not being cocky, but I've never been in the top five, but all the top five play my tracks.
Biggest challenge this year: Promoting a party at Privilege in Ibiza - it's the biggest club in the most competitive market.
Top tech toy: The iPhone, Apple's Logic 9 software and Blu-Ray DVD players.
As befits a character whose modesty knows no bounds, Robbie Rivera's 2009 started great and just got better and better. One of the globe's most popular DJs, his parties are the stuff of legend, but one shindig stands out above all the rest.
"Juicy Beach at Miami was awesome," Robbie reflects from his base in Ibiza. "It was ridiculously packed: the sun was shining, everyone was in their bathing suits, and the mojitos were flowing."
His year, though, has been defined by the forthcoming release of his third studio album, 'Closer To The Sun'. Recorded in both Ibiza and Miami, the music reflects the sunshine-bathed backdrop of each location.
"Oh definitely," he responds. "You know what? It was raining here for three weeks solid recently and I just started to make really sentimental progressive music. And then when the sun came out again it was back to the party tunes."
And not that Rivera is going to walk away from his jet-set existence, but if he were, he knows what career he could pursue - psychology.
"You see everything from the DJ booth - people making out, fighting, it's very interesting. You definitely get to study people and their behaviour."
Words: Jim Butler
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